Home - Affordable Bridal Couture Styles

Affordable couture for the modern bride

Welcome to the new standard of affordable couture. Toujours Bridal is a luxurious bridal shopping experience featuring timeless fashion, curated for todayâ€™s bride in a contemporary setting. Expect a no-pressure appointment with a personal stylist that will guide you through our exclusive collection.

Our wedding dresses come to Toronto from Europeâ€™s top tier bridal designers who create couture styles using the finest fabrics and craftsmanship.

Afterall, it is our belief that our brides deserve the very best. Forever & Always.

Create Showroom

Milla Nova is internationally acclaimed for creating gowns that are high quality and on-trend but without the sky-high price point.

Milla Nova’s collections are inspired by historical periods or locations with a bride in mind who wants to tell her own story but also that of the place surrounding her. Past collections have been inspired by Havana (Cuba), Sintra (Portugal), and Florence (Italy).

View Collections

Pollardi Fashion Group is a Ukrainian-based line with four conceptual brands:

Daria Karlozi appeals to the romantic bride that gravitates towards a boho chic aesthetic.

Ida Torez incorporates a Spanish style influence while being known for sexy and sparkly designs.

Liretta is famous for a bold, sexy and modern fit that incorporates vintage materials and retro styles.

Pollardi is Pollardi Fashion Group’s luxury collection with focus on specific fabrics and handmade beading. Pollardi’s style is best described as traditional, classic, timeless while still being on-trend.

View Collections